09
Jan
09

finding g-d

The revenue model for NewTunes (or how we’re planning on maintaining out business) is based largely on advertising. By selling ads, we can maintain most of our services for free.

As we’re a young site, we don’t yet have the traffic to justify actual ad sales. Therefore, we like many sites in similar circumstances, are going the Google AdSense route.

Many of you have noticed the high concentration of ads referencing Jesus, God or the bible. We’ve traced this back to the static five songs on the home page (which by sheer chance seem to be christian bands). AdSense serves their ads based on keywords on that specific web page, so those bands remaining there keeps the religious ads coming. (Ironically, by even writing this post, I’m going to keep those ads coming.)

To remedy this, we are going to be serving up five random songs per page load, meaning that every time you come to the home page, we’ll start you on your music search with five random bands.

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2 Responses to “finding g-d”


  1. 1 andrew
    January 9, 2009 at 4:00 pm

    To drive deeper interest in a song or artist, have you considered giving bands a small webpage or popup (to promote their band, gigs or why they wrote a particular song)? Maybe even a comment board on a particular song – So people can rate the song/band and talk about it within the newtunes “community”? The artist could set it up while uploading their song?

    Example:

    01 come on mugen forever unknown album ||||||||||| Play Boards Rating Fave Buy

    Just a thought 🙂

    Site’s pretty cool.

  2. 2 Joe
    January 13, 2009 at 2:19 pm

    Absolutely, The artist has the ability now to create his/her own page, if you click on the band name, it will take you to a band page that allows reviews.

    Good Idea, thanks for the feedback, we’ll look at how quickly we can add the icons as you suggest. THANK YOU for this feedback, we’ll keep working to improve the experience.
    Best,
    Joe Kletzel
    President, Newtunes


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